cancer site

Most clients come looking sites that I want to say 'where did you used to be, you have stage four? '. To help these clients is extremely difficult, at least, if not to change the site.

How to replace a site if it is not a satellite of some, but quite respectable corporate website with a great story, a domain which is replicated in hundreds of options for promotional products, on which the corporate email. And the director - a conservative person who does not explain that metastasis filters have penetrated too deeply.

Working with such sites rarely systemic. It is impossible in such cases to apply some kind of system. You can just take one method, then the other, the third. A customer at this time of waiting for a miracle. And like a real patient is easily ready to believe someone who promises a little more miraculous pills.

First, a customer changes to the optimizer, which drove his website under the filters. Then he turns to the same company, which is not normally encountered zafiltrovannym site and trying to work out the standard techniques in continuing to decline the position.

Of course, the client throws in a few months, and these poor fellows who fell under the hot hand and refers to those who offer a cheap and simple way to solve. Most often, it's either spam, or fraud, or just fans of a good agent. T. e. in any case, the problem is not solved. A month or two client throws a little money, makes sure that nothing happens and he comes to my mind to do an audit.

An audit by a specialist only confirms the speculation: nothing is done, a reference from an old long ago, there are filters, a site in the ass. There should also be a proposal from the client to take the job site. Traditionally, the site should offer to transfer to another domain with all the consequences: a fresh start with zero site. This is followed by no less than the traditional failure: the client wants to preserve and trust, and the domain itself. Then comes the offer of a sum considerably in excess of the amount of promotion of traditional and fuzzy wording in the style of ' let's try, but no guarantee we will not give '.

Again, months trial, expectations, errors. The client is aware that ass, but the desire to find ' their ' doctor forces him to change the optimizer for the optimizer for a long time, no one stopping. Each of the new scheme to promote its own optimizer, each changing the content: someone pereuplotnyaet someone reduces density and increases the amount of text, a third puts in correspondence with Plato.

After a couple of years of torment client spits on everything and burying project vbuhali it points to the dozens, even hundreds of thousands of rubles, and lost a lot of time on the unsuccessful attempts to get targeted traffic. The result is almost always the same: all the same to begin anew with a new domain.

I would have done so: if the site is obviously under the filters, then immediately put the new domain and avoid gluing one to the other. The old domain will send to the hospice: the correspondence with Plato, a complete update of content and a gradual slight but constant pumping fresh reference. New - building up trust and do all the traditional methods with an eye to the fact that played a bad joke with the old domain. You'll see, after a year you will either be one or two domains at once in the top. And any extra expenses.